In this era of hyperconnectivity, transformation is happening faster and impacting every industry. To thrive in this environment, you need to understand these five things.
Someday, we will look back and realize that we live in one of the most fascinating periods in history, with technology having entered a new era of what I call “hyperconnectivity” — where the rate of change is accelerating in nearly every industry.
What are the trends that are driving this faster future, and how are smart businesses adapting to not only survive — but thrive — in a faster world? Here are 5 things to know about the accelerating future and to stay ahead.
1. Speed — Today’s is the slowest day of technology change for the rest of your life
Bill Gates once observed that most people tend to overestimate the rate of change in a two-year basis, but underestimate the rate in a 10-year basis.
Take 3D printing. Just a few years ago, I would speak about 3D printing as if it was science fiction — far away and entirely theoretical. Now it’s becoming a part of day-to-day operations for many businesses.
Consider, for example, what is happening with dental medical implants, where the idea of printing dental bridges or other implants is becoming ever more real. Now, people are talking about 3D printing surgical knee replacements.
2. Hyperconnectivity — and endless possibilities
Every industry is set to be transformed as an era of hyperconnectivity — powered by the Internet of Things (IoT) — becomes the new norm. The result: a reinvention of manufacturing, logistics, retail, healthcare and other industries because of consumers that are empowered, connected and enabled with a new form of lifestyle management that we’ve never witnessed before. The capability of achieving deep analytical insights into emerging trends in industries also presents an opportunity for massive business model disruption.
By the year 2020, there will be more than 50 billion devices connected to the Internet — roughly six devices per person. The IoT is happening everywhere and unfolding at a blistering pace. We’re in the era of connected thermostats that link to an intelligent energy grid; a connected trucking fleet that is self-diagnostic, predictive and built for zero down-time; and scales that record our body mass index, transmit it to a password-protected website and create custom charts on our health.
Imagine a world in which that 3D-printed knee replacement reports that it is malfunctioning by sending a message to your iPhone. Seem far fetched? Hyperconnectivity is a staggering trend, which means the possibilities are endless for growth and innovation.
3. Momentum and the potential for big wins
Add these trends of acceleration and hyperconnectivity together, and you’ve got the opportunity for major industry transformation.
Consider the lighting industry, which is in the era of revolutionary new opportunities for significant efficiency and cost savings through deep analytical insight into usage patterns. In addition, since we can now build energy systems in which each individual light bulb is accessible via the Internet, very sophisticated energy management solutions are emerging.
LED usage is accelerating, with the global market expected to grow from $7 billion in 2010 to $40 billion in 2016, according to industry reports. At the same time, the ability to control those intelligent light bulbs is changing is enabling a reimagination of lighting. People can easily set up a smart home where they control their lighting and other energy systems via an iPad. They can become energy-conscious consumers, responsible for their own personal energy infrastructure management. If we empower millions of people, some fascinating opportunities for energy usage reduction result.
There is so much momentum behind these changes because the potential for big wins are huge.
4. The connected generation
Meanwhile, the next generation of youth are starting to embrace every opportunity for hyperconnectivity and acceleration — whether in their homes or businesses.
Today’s younger generation — those under age 25 — have never known a world without a mobile device that puts incredible amounts of information at their fingertips. They are globally wired, entrepreneurial, collaborative — and they thrive on change. As a result, this generation is starting to drive rapid business model change and industry transformation as they move into executive positions.
About two-thirds of today’s children today will work in a career that has doesn’t yet exist, according to author Cathy Davidson, Think about titles like “water usage audit analysts,” “energy usage audit architects” and “location intelligence professionals.”
We are at the forefront of a remarkable time in history, as the next generation uses connectivity to advance some of the biggest energy successes.
5. The future belongs to those who are fast
So how should you deal with fast-paced technological change? As new technology and connected infrastructure emerge, keep in mind a phrase I often use when I’m on stage: “Think Big, Start Small and Scale Fast.” Take on a small-scale, experimental project in you municipality, industrial location or retail store. Test out a new technology with a target group of customers.
By starting small and learning to scale fast, you can adopt an innovation mantra and build a business plan that leads to success.
Jim Carroll is one of the world’s leading international futurists, trends and innovation experts, with a client list that ranges from Dupont to Johnson & Johnson; the Swiss Innovation Forum to the National Australia Bank; the Walt Disney Organization to NASA. His focus is on helping to transform growth- oriented organizations into high-velocity innovation heroes.
All views expressed are those of the author.
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